Srinija Srinivasan is co-founder of Loove, a developing music venture designed to demonstrate how commerce and technology can be guided by artistic values rather than letting our culture be led by market values. In 1995 Srinija joined Yahoo! Inc. as their fifth employee and self-titled Ontological Yahoo to lead the organization and evolution of the Yahoo! Directory. As vice president, editor in chief, she additionally led a range of editorial and policy functions globally, including network editorial standards, privacy and data use, advertising standards, youth safety, community guidelines, accessibility, and corporate responsibility, until stepping down in 2010. Prior to Yahoo!, Srinija was an Ontological Engineer for the Cyc Project, a large AI effort to build an immense database of commonsense knowledge. Srinija serves as a vice chair of Stanford University's Board of Trustees and as a board member of the On Being Project. She recently concluded membership on the US Partnership on Mobility from Poverty and she previously chaired the board of non-profit SFJAZZ. She is a 2000 Henry Crown Fellow of the Aspen Institute, and she lives bi-coastally in Palo Alto, CA and Brooklyn, NY.