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Generative AI | Stanford HAI
Back to Generative AI

All Work Published on Generative AI

Simulating Human Behavior with AI Agents
Joon Sung Park, Carolyn Q. Zou, Aaron Shaw, Benjamin Mako Hill, Carrie J. Cai, Meredith Ringel Morris, Robb Willer, Percy Liang, Michael S. Bernstein
Quick ReadMay 20, 2025
Policy Brief

This brief introduces a generative AI agent architecture that can simulate the attitudes of more than 1,000 real people in response to major social science survey questions.

Simulating Human Behavior with AI Agents

Joon Sung Park, Carolyn Q. Zou, Aaron Shaw, Benjamin Mako Hill, Carrie J. Cai, Meredith Ringel Morris, Robb Willer, Percy Liang, Michael S. Bernstein
Quick ReadMay 20, 2025

This brief introduces a generative AI agent architecture that can simulate the attitudes of more than 1,000 real people in response to major social science survey questions.

Generative AI
Policy Brief
Today's AI Talks Like “Nobody.” New Research Gives It Real Personality.
Jun 08, 2026
News
3D illustration of mirrored human profiles in blue and yellow layers

PsychAdapter lets researchers dial in on personality traits, age, and mental health characteristics to generate text that sounds like real individuals, opening the door to training simulations and personalized content.

Today's AI Talks Like “Nobody.” New Research Gives It Real Personality.

Jun 08, 2026

PsychAdapter lets researchers dial in on personality traits, age, and mental health characteristics to generate text that sounds like real individuals, opening the door to training simulations and personalized content.

Healthcare
Generative AI
Sciences (Social, Health, Biological, Physical)
3D illustration of mirrored human profiles in blue and yellow layers
News
How Persuasive Is AI-generated Propaganda?
Josh A. Goldstein, Jason Chao, Shelby Grossman, Alex Stamos, Michael Tomz
Feb 20, 2024
Research

Can large language models, a form of artificial intelligence (AI), generate persuasive propaganda? We conducted a preregistered survey experiment of US respondents to investigate the persuasiveness of news articles written by foreign propagandists compared to content generated by GPT-3 davinci (a large language model). We found that GPT-3 can create highly persuasive text as measured by participants’ agreement with propaganda theses. We further investigated whether a person fluent in English could improve propaganda persuasiveness. Editing the prompt fed to GPT-3 and/or curating GPT-3’s output made GPT-3 even more persuasive, and, under certain conditions, as persuasive as the original propaganda. Our findings suggest that propagandists could use AI to create convincing content with limited effort.

How Persuasive Is AI-generated Propaganda?

Josh A. Goldstein, Jason Chao, Shelby Grossman, Alex Stamos, Michael Tomz
Feb 20, 2024

Can large language models, a form of artificial intelligence (AI), generate persuasive propaganda? We conducted a preregistered survey experiment of US respondents to investigate the persuasiveness of news articles written by foreign propagandists compared to content generated by GPT-3 davinci (a large language model). We found that GPT-3 can create highly persuasive text as measured by participants’ agreement with propaganda theses. We further investigated whether a person fluent in English could improve propaganda persuasiveness. Editing the prompt fed to GPT-3 and/or curating GPT-3’s output made GPT-3 even more persuasive, and, under certain conditions, as persuasive as the original propaganda. Our findings suggest that propagandists could use AI to create convincing content with limited effort.

Natural Language Processing
Foundation Models
Generative AI
Research
Demographic Stereotypes in Text-to-Image Generation
Federico Bianchi, Pratyusha Kalluri, Esin Durmus, Faisal Ladhak, Myra Cheng, Debora Nozza, Tatsunori Hashimoto, Dan Jurafsky, James Zou, Aylin Caliskan
Quick ReadNov 30, 2023
Policy Brief

This brief tests a variety of ordinary text prompts to examine how major text-to-image AI models encode a wide range of dangerous biases about demographic groups.

Demographic Stereotypes in Text-to-Image Generation

Federico Bianchi, Pratyusha Kalluri, Esin Durmus, Faisal Ladhak, Myra Cheng, Debora Nozza, Tatsunori Hashimoto, Dan Jurafsky, James Zou, Aylin Caliskan
Quick ReadNov 30, 2023

This brief tests a variety of ordinary text prompts to examine how major text-to-image AI models encode a wide range of dangerous biases about demographic groups.

Generative AI
Foundation Models
Ethics, Equity, Inclusion
Policy Brief
Reading Today’s Headlines Through AI: A Real-Time Audit of Six Commercial Chatbots
Mirac Suzgun and James Zou
Jun 03, 2026
News

In a new study, scholars measured how accurately popular AI chatbots answered questions about the emerging news and found substantial regional disparity, dependence on distinct information ecosystems, and acute fragility under imperfect prompts.

Reading Today’s Headlines Through AI: A Real-Time Audit of Six Commercial Chatbots

Mirac Suzgun and James Zou
Jun 03, 2026

In a new study, scholars measured how accurately popular AI chatbots answered questions about the emerging news and found substantial regional disparity, dependence on distinct information ecosystems, and acute fragility under imperfect prompts.

Communications, Media
Generative AI
News
WikiChat: Stopping the Hallucination of Large Language Model Chatbots by Few-Shot Grounding on Wikipedia
Sina Semnani, Violet Yao, Monica Lam, Heidi Zhang
Dec 01, 2023
Research
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This paper presents the first few-shot LLM-based chatbot that almost never hallucinates and has high conversationality and low latency. WikiChat is grounded on the English Wikipedia, the largest curated free-text corpus. WikiChat generates a response from an LLM, retains only the grounded facts, and combines them with additional information it retrieves from the corpus to form factual and engaging responses. We distill WikiChat based on GPT-4 into a 7B-parameter LLaMA model with minimal loss of quality, to significantly improve its latency, cost and privacy, and facilitate research and deployment. Using a novel hybrid human-and-LLM evaluation methodology, we show that our best system achieves 97.3% factual accuracy in simulated conversations. It significantly outperforms all retrieval-based and LLM-based baselines, and by 3.9%, 38.6% and 51.0% on head, tail and recent knowledge compared to GPT-4. Compared to previous state-of-the-art retrieval-based chatbots, WikiChat is also significantly more informative and engaging, just like an LLM. WikiChat achieves 97.9% factual accuracy in conversations with human users about recent topics, 55.0% better than GPT-4, while receiving significantly higher user ratings and more favorable comments.

WikiChat: Stopping the Hallucination of Large Language Model Chatbots by Few-Shot Grounding on Wikipedia

Sina Semnani, Violet Yao, Monica Lam, Heidi Zhang
Dec 01, 2023

This paper presents the first few-shot LLM-based chatbot that almost never hallucinates and has high conversationality and low latency. WikiChat is grounded on the English Wikipedia, the largest curated free-text corpus. WikiChat generates a response from an LLM, retains only the grounded facts, and combines them with additional information it retrieves from the corpus to form factual and engaging responses. We distill WikiChat based on GPT-4 into a 7B-parameter LLaMA model with minimal loss of quality, to significantly improve its latency, cost and privacy, and facilitate research and deployment. Using a novel hybrid human-and-LLM evaluation methodology, we show that our best system achieves 97.3% factual accuracy in simulated conversations. It significantly outperforms all retrieval-based and LLM-based baselines, and by 3.9%, 38.6% and 51.0% on head, tail and recent knowledge compared to GPT-4. Compared to previous state-of-the-art retrieval-based chatbots, WikiChat is also significantly more informative and engaging, just like an LLM. WikiChat achieves 97.9% factual accuracy in conversations with human users about recent topics, 55.0% better than GPT-4, while receiving significantly higher user ratings and more favorable comments.

Natural Language Processing
Foundation Models
Machine Learning
Generative AI
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